We're all looking for higher response rates from our messages. First Edge Solutions Multi-Channel Marketing Program can help you reach your targeted recipient more efficiently and increase responses to your message.
Our Multi-Channel Marketing program utilizes variable data applications to communicate one-on-one with prospects and customers. First Edge Solutions creates printed variable direct marketing pieces, Personalized URLs (PURLs) and e-mails combined to communicate to recipients as individuals.
Your customers' needs are ever-changing and you want to embrace those changes. Taking the time to learn a little more about them helps you understand their needs and how you can approach them. Multi-Channel Marketing programs are designed to accomplish that task.
Find out how your customers are changing, and better yet, how you can help them. All you have to do is ask. First Edge Solutions is here to help you follow through.
Customer Relationship Marketing
Customer Relationship Marketing utilizes your customer database to securely and effectively generate specific messages which are focused on the individual. We incorporate relevant data to produce versioned, customized and personalized marketing pieces on press and online. First Edge Solutions can help you establish an initial database, incorporate additional relative data and even connect directly to your existing CRM or other internal data sources to streamline the process.
By communicating relevant information to both prospects and customers, response rates will rise and so will your profits. Think of it as the ROI (Relevance of Information) that creates ROI (Return on Investment).
Web2Print Storefronts
Consider how much time and money you spend on your printed marketing materials. Think of how many you have to print to reach an appealing per-piece price. Now think of how much money you waste when those materials become obsolete. Frustrating, isn’t it?!
First Edge Solutions Web2Print Storefronts allow you and your team to print versioned, personalized, customized pieces on-demand. There is no more waste.
Web2Print Storefronts also offer full reporting capabilities to track your usage and manage inventory. Other administrative functions include control of users and groups, activation of new and deactivation of old products, as well as automated notification to keep everyone up-to-date on ordering, invoicing and shipping.
With consideration for the environment, our Web2Print product supports First Edge Solutions’ commitment to reduce and eliminate waste whenever and wherever possible. . . only print what you need when you need it.
Pre-Press, Printing and Fulfillment
First Edge Solutions is a one-stop shop capable of managing, producing and fulfilling all of your business and marketing communication needs. We started as a printer and have successfully extended our roots to bridge the latest technology with the best in printing.
Whatever the project . . . whatever the message . . . our people, technology and equipment can handle it.
Design
Along with a variety of communications and marketing solutions,
the First Edge design team can give your printed marketing materials
a fresh edge.
With a fresh look and a new approach, you will be a step ahead
of the rest with eye catching materials and impressive marketing
solutions.
The biggest challenge with any new marketing program is catching
your customer's attention long enough to read the collateral
materials. First Edge has a simple solution: our one-stop shop
from creative concepting to fulfillment. Imagine the possibilities.
